The Story of Our Movement

It’s On Us was founded in September 2014 as an initiative of the Obama-Biden White House. The program launched following recommendations from the White House Task Force to Prevent Sexual Assault that noted the importance of calling everyone into the conversation on sexual assault prevention. 

To date, 440,000 people have taken the It’s On Us Pledge, and more than 550+ college campuses have held over 5,500 educational events under the banner of It’s On Us. With the support of our friends at the Creative Alliance, It’s On Us’s creative content has gained billions of media impressions.

For the 2019-2020 school year, It’s On Us has over 250 registered campus chapters.

It’s On Us is housed at Civic Nation, a 501c3 nonprofit organization that uses organizing, engagement and public awareness to address some of our nation’s most pressing challenges.

Civic Nation works with public and private partners to inspire, educate and activate people around the issues that are important to our country. 

Our Mission

The mission of It’s On Us is to combat college sexual assault by engaging young men and changing campus culture. We achieve our mission by teaching prevention education, training the next generation of student organizers, and disseminating large-scale creative campaigns. 


Our prevention education work is focused on three key areas: bystander intervention, consent education, and survivor support. 

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